Kodak To Increase Prices For Consumer, Professional, And Motion Picture Films
Increasing Raw Material Costs Lead to Price Increases
Eastman Kodak Company announced today that it will increase prices on a range of consumer, professional, and some motion picture films. Specifics will vary on a market-by-market and product-by-product basis.
* Price increases for consumer and professional films will range from 3% to 17%.
* Price increases for selected motion picture films will range from 3% to 5%.
Over the past year, Kodak has been absorbing unrelenting increases in the costs of raw materials used to manufacture film, including silver and petrochemicals. Other costs tied to the escalating price of energy -- including transportation and packaging-- also have increased. These pressures have reached a point where they can no longer be offset by Kodak's ongoing productivity programs.
Kodak remains committed to its film customers and to supporting the diverse imaging needs of consumers, professional photographers and filmmakers.
Timing of the new pricing structure will vary depending on product and geography, with implementation beginning May 1.
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